Display ads capture people’s attention across the Google Display Network’s 2 million websites and apps. Here are the most common ad sizes for the display network.

When Twitter was established in 2006, all the great usernames weren’t taken, but a few years later, the older generation took the majority of desirable usernames, e.g. @JohnJones, and appeared to abandon Twitter, leaving accounts untouched for over a decade. And well, the debate is getting fierce…

Out with the old and in with the new. It's 2020, and virtually everything has gone digital. But what about business cards? Are business cards still relevant in 2020?

The simple answer here is no. Facebook’s terms and conditions do not allow like and share competitions. However, you’ve probably noticed they continue to pop up everywhere, sometimes from larger companies with a great reputation and strong following. Read more …

If I had £1 for every time I was asked this question I would be a very very rich freelancer! This is not a question that requires a straightforward answer and as with any advertising there is no guarantee of ROI when advertising through Google Ads.

I was recently asked the question “how do I reduce my shopping cart abandonment rate?” - this is a tough question to answer with specifics without viewing the site or the analytics surrounding it but for the purpose of this blog, it’s a perfect question. I’m going to walk you through the top 4 basic things you should be looking at, evaluating and solving in order to improve your own abandonment rate.

Google Analytics can be complicated! But by knowing these basic metrics, you can get your foot in the door and improve your website and marketing.

So, you may have already heard, noticed or seen that Facebook appears to be running a test which would see the 'Share' button removed from News Feed posts, replaced with a 'Message' button instead.

Remarketing, sometimes also known as retargeting, is a form of online advertising designed to keep your brand in front of bounced traffic. On average, only 2% of web traffic converts on their first visit. Remarketing aims to help capture the reach of the 98% of users who don't convert right away. But, how does it work?

Sometimes Google Ads accounts can just hit a plateau and that's perfectly normal. Here are some top tips and tricks you can try if you’re campaign has hit a plateau!